Managing Fully Furnished Rentals in Redding CA
January 2026 Redding Rental Market Update
California Rent Cap 2026 Emergency Price Gouging Law

February is all about momentum and not just in love. As we move deeper into winter, both the Redding rental market and the broader Shasta County real estate market are showing strong, encouraging signals. Activity is up, vacancy is low, and the groundwork is being laid for what could be a very active spring.
Here’s what property owners, investors, and residents should know right now.
The local rental market continues to outperform seasonal expectations.
These numbers are especially notable for winter, which is typically one of the slower leasing periods of the year. Homes that are priced correctly, well-maintained, and professionally marketed are still moving quickly.
We’re also seeing continued demand from renters who are waiting on interest rates to improve before purchasing. This keeps rental competition strong across Redding. Low vacancy means now is the time to prepare for spring. Address deferred maintenance, review pricing, and position your property to stand out before competition increases.
According to Josh Barker, January delivered one of the strongest starts to the year we’ve seen in quite some time—despite interest rates still hovering in the 6% range.
January Market Highlights:
Buyer demand is most concentrated in the $300,000–$500,000 price range, while higher-end properties are taking longer to sell. Average days on market increased to 111 days, signaling a healthier, more balanced market where buyers are selective and negotiating more.
Pricing Trends:
This shift reflects normalization—not depreciation—as increased inventory gives buyers more leverage.
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Looking Ahead:
Pending sales are the crystal ball of real estate, and they’re pointing toward an active February and March. With demand already present, any meaningful dip in interest rates could quickly accelerate market activity heading into spring and summer.
Our team continues to stay focused on what matters most: fast leasing, clear communication, and excellent service for both owners and residents.
As we grow, we’re looking to add a second Front of the House Coordinator to our team. This role is the first point of contact for many of our clients and residents, so we’re looking for someone who is organized, friendly, and thrives in a people-first environment.
👉 If you know someone who would be a great fit for Authority Property Management, please send them our way. We’d love to connect with individuals who value teamwork, professionalism, and helping others feel at home.
Growth like this allows us to continue improving response times, service quality, and overall client experience and we’re excited about what’s ahead.
Q: Is winter still a good time to lease a rental?
A: Yes. While there may be fewer listings, tenant demand often remains steady in winter—especially among renters relocating for work or waiting to buy. With less competition, well-positioned properties can lease quickly and attract strong applicants.
As tax season gets underway, February is the perfect time for rental property owners to pause, organize, and make sure they’re capturing every allowable deduction tied to their investment.
Here are a few key reminders we’re discussing most with owners right now:
If it was necessary to operate or maintain your rental, it’s worth reviewing with your tax professional.
Depreciation remains one of the most powerful tax advantages of owning rental property. Even though it’s a “paper expense,” it can significantly reduce taxable income. Many owners underestimate its long-term impact—especially if they haven’t revisited their depreciation schedule in recent years.
Tax strategy shouldn’t stop once returns are filed. February is a great time to:
📌 Important Note: Every situation is different. We always recommend reviewing your specific tax strategy with a qualified CPA who understands rental real estate.
At Authority Property Management, we keep detailed, year-end reporting organized and ready, making tax season simpler and less stressful for our owners.
February is an ideal time to protect your investment before spring demand ramps up:
Preventive maintenance now helps avoid costly repairs later and keeps tenants satisfied.
In the spirit of Valentine’s Day, we want to say thank you. Whether you’re a long-time owner, a new client, or a resident who calls one of our homes home, we appreciate the trust you place in us. Strong relationships are the foundation of great property management.
With low vacancy, steady leasing, and buyer demand building across Shasta County, the first quarter of 2026 is shaping up to be an important one. If you’re considering rent adjustments, property improvements, or long-term strategy planning, now is the time to start the conversation.
At Authority Property Management, we simplify every step from leasing to maintenance to long-term performance.
📲 Call us at (530) 410-6085
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Disclaimer: The content on this blog is for informational purposes only and is not intended as legal or advice. Consult with a qualified professional for specific advice.

Anderson, Bella Vista, Cottonwood, Happy Valley, Igo, Keswick, Lake California, Millville, Mountain Gate, Oak Run, Ono, Palo Cedro, Redding, Shasta County, Old Shasta, Shasta Lake,
Authority Property Management Inc. in Redding, CA is a licensed Property Management Company and Rental Agency. We offer comprehensive real property management services in Shasta County and surrounding areas. Our expertise includes managing rental properties, single-family homes, apartments, and commercial properties.
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